The AI Search Handbook
A complete, self-contained guide to generative engine optimisation: how AI search retrieves, chunks, evaluates and cites information, and how to become a source an AI answer names.
A complete foundation in numbers, algebra & logical thinking
Sixty-four chapters that build mathematics and logic from the ground up: arithmetic, algebra, truth tables and Boolean logic, trigonometry, geometry, calculus and number bases, each with worked examples, mental-math shortcuts, common mistakes and a quiz.
Free download. No payment, no sign-up. Complete beginners, and professionals shoring up their foundations. Nothing is assumed.
Math & Logic Essentials is built on one belief: mathematics and logic are learnable skills, not talents. Every subject is broken into small building blocks, each resting on the ones before it, so you always take a step rather than a leap.
Each chapter explains why an idea is true before showing how to use it, then backs it up with worked examples, mental-math shortcuts, the common mistakes to avoid and a short quiz with full answers. Beginners can start on page one; professionals can drop in exactly where they need to.
From Chapter 1 · Order of Operations (BODMAS / PEMDAS)
How to evaluate an expression that mixes +, −, ×, ÷, brackets and powers – and always get the one correct answer.
Why must × act before +? In 2 + 3 × 4, multiplying first gives 14, adding first gives 20.
A page of symbols should mean one number to everyone who reads it, so we need a single agreed order. The order is not arbitrary: it follows from what multiplication is. The governing fact is that multiplication is repeated addition, 3 × 4 is just a shorthand for three 4s: 3 × 4 = 4 + 4 + 4.
So the 3 × 4 inside 2 + 3 × 4 is one block, the sum of three 4s. Replace it by what it stands for and the expression has only additions left, with no choice of order: 2 + 3 × 4 = 2 + (4 + 4 + 4) = 2 + 4 + 4 + 4 = 14.
Doing the + first would glue the 2 onto one of those 4s before the block is complete, giving 5 × 4 = 20, the answer to a different question (5 + 5 + 5 + 5). The symbols never said that.
That is the whole reason for the order: × and ÷ are built on top of + and −, so they must be resolved first to keep every block intact.
Yes. The complete 578-page PDF is free to download. There is no payment, sign-up or email address required.
Complete beginners, and professionals shoring up their foundations. Nothing is assumed.
Sixty-four chapters that build mathematics and logic from the ground up: arithmetic, algebra, truth tables and Boolean logic, trigonometry, geometry, calculus and number bases, each with worked examples, mental-math shortcuts, common mistakes and a quiz.
One PDF of 578 pages (8.3 MB) with 64 chapters.
Luke McLaughlin, an AI marketing and search specialist in Munich with more than ten years in B2B marketing. His profile and CV are on the author page.
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The complete Math & Logic Essentials foundation with a “From Concept to Code” Python section in every chapter and a final hands-on Python part, so each idea runs as real code the moment you understand it.